“Oishii” (with a double i) means “delicious” in Japanese — not just in taste, but in the full experience: the look, the aroma, the setting, and who you share it with.

Channel Oishii showcases not only sushi, ramen, and tempura, but also regional flavors and fresh new takes on Japanese cuisine.
From films and drama to anime, documentaries, and culinary journeys, we deliver feel-good food entertainment that’s healthy, heartwarming, and full of discovery.

“Oishii” isn’t just about food — it’s about life. Something everyone can feel and understand.
We bring that “Oishii” experience to the world — one story at a time.